Ben Spivak | Creative Development, Operations, & Production
I am an Executive Producer and Experiential Production Leader with 20+ years shaping and executing ambitious integrated brand campaigns, activations, events, and physical/retail environments — from early client conversations through final delivery and installation. My work sits at the intersection of storytelling, brand stewardship, and execution. Enjoy aligning diverse stakeholders, defining production processes, fostering an environment of collaboration, and delivering complex ideas from vision to reality.
I grew a small NYC design company into a full-service advertising agency, grew annual billings from ~$2M to $20M+ and staffed bi-coastal offices to match. Since then, I've work at some of the best design and production companies, always leading multiple concurrent projects end-to-end — defining creative output, feasibility, budgets, staffing, vendor/contractor management, client partnership, and delivery. High-level creative development with disciplined on-the-ground execution across content, live events, retail environments, video, OOH, and experiential projects.
I've led production for major brand and cultural moments spanning entertainment, music, and global technology. Direct oversight of all creative, fabrication, vendor and contractor relationships, and on-site delivery for launch-ready environments under real deadline pressure. Along the way, I've delivered roughly $1B in integrated campaigns, strategic branding, experiences, events, and corporate communications, recognized with a Sundance Audience Award, SXSW Interactive Finalist honors, and multiple Emmy-nominated projects.
I regularly partner directly with founders and C-level leaders, serving as a trusted production and creative lead responsible for translating ambitious vision into work that actually gets built — on time, on budget, without losing what made the idea good in the first place. As we know, this work requires judgment, discretion, and consistency while operating effectively in fast-moving, high-visibility environments where there is no room for error.
I'm known for managing multiple complex, concurrent projects while building and guiding production teams — internal staff, freelancers, and external vendors alike — with clarity, momentum, and accountability. I care. At my core, focus on execution that lasts: production infrastructure, vendor relationships, and creative standards built to last… blending art and commerce to deliver work that holds up.
Looking forward to our continued conversations…
THANK YOU! -Ben 646-418-4595
Branding, creative content, strategic growth consulting, and creative direction with Mike Kassar and Oren Giladi of Organic Oren, Wexler’s, and Bar di Bello.
Mac-A-Roni NYC 2025 Pop-up Launch Event. One of many conceived, permitted, and produced at FleishmanHillard (Omnicom) as VP Creative Production & Operations.
Chase and Marriott - Chat Court Campaign, 2025
Purina - Pet Power with Pavegen, Concept to Delivery
State Farm - Gamerhood & Secretlab Campaigns
Little Caesars - Pizza Pizza Record Record
2021-2023 Hardware key art images for Apple & Meta as Senior Director of Creative Client Services at SGK - oversaw creative operations and client partnerships, delivering integrated work for launch events, retail stores, packaging, websites, and integrated campaigns. PROTECTED LINKS USE “Password$123”
Nike and Fanatics retail experience at Super Bowl LVI in LA, 2022.
Lululemon Running - New Product Launch and Retail Buildouts
56 Leonard Street - Branding, Global Marketing, and Sales Gallery Build in conjunction with architects Herzog and de Meuron.
HP Palo Alto Headquarters - Design and Installation, selections from Fast Company article.
Further Below: Fabrication and retail builds for Samsung, GE, Google, Van Cleef Arpels, Wired, and W Hotels while Executive Producer at Tronic (a NYC design company founded by two Columbia University educated architects).
A year on Cadillac as SVP, Integrated Creative Production at Rokkan (Razorfish/Publicis). Led creative production for Cadillac House experiential retail store and all Brand Campaigns. At Rokkan, the production team was also responsible for creative development and delivery of dealership signage/collateral, luxury store displays, and retail buildouts (popup and permanent) for clients like Caesars Casinos, US Polo Association, Verizon Hum, JetBlue, Veuve Clicquot, and L’Oreal.
The Atlantic - 2019/20 Campaign with Hanz Zimmer for Range Rover
The Atlantic - 2021 Campaign with John Mayer for Range Rover
In close collaboration with architecture and design firm Gensler for Microsoft Stores - global development and production of interactive marquee sales displays, video screen content, and special launch events. And, below, five years working directly with Jeff Bezos to brand and launch Amazon Products and Services as Managing Partner at Eyeball.
Alive Inside - Executive Producer of this Sundance Winning Documentary Feature and Charity Organization
PBS national rebrand & American Documentary
Marriott - Shareholder Meeting Video
Starwood Tribute Hotels - Launch
Baha Mar - Strategy & Launch Campaign
Target Liberty Of London NYC Pop Up Store - design and production
SAP - Times Square Super Bowl Experiential from concept to delivery produced in-house.
NY Cosmos - Integrated campaigns, stadium branding, stadium build planning proposal, social media, broadcast operations, and game day activations.
NY Aquarium - Integrated campaigns, signage, exterior shimmer wall creative development and material research, and events - landing $150M+ fundraising following Hurricane Sandy.
JetBlue - JFK Terminal Five Signage and assorted design deliverables.
Saturday Night Live - Weekend Update, Commercials, Digital Shorts, and Documentaries (2003-2010)
Sony Commercial, 2007
Kings Of Leon - The Bucket (2004)
Moby - The Day (2011)
Olivia Rodrigo - brutal (2021)
linkedin.com/in/benspivak
FLEISHMAN HILLARD (OMNICOM) | VP, Creative Production & Operations (2024-2025)
SGK | Senior Director, Creative Client Services / Executive Producer (2021-2023)
THE ATLANTIC | Executive Producer (2018-2020)
MODOP, EYEBALL, VERITAS DIGITAL, SAGE, MCC DALLAS, MODUS OPERANDI, EYEBALL DIGITAL | Owner (2007-2023)
ROKKAN (RAZORFISH/PUBLICIS) | SVP, Integrated Production (2017)
EYEBALL | Managing Partner, Executive Producer, and Creative Director (2007-2017)
TRONIC | Executive Producer (2007-2008)
EDGEWORX | Creative Producer (2001-2006)
COSSETTE | Agency Broadcast Producer
UNITED VIRTUALITIES | Digital Producer
EISNOR INTERACTIVE | Creative Producer
LIVE FROM THE KNITTING FACTORY | Director of Photography, Editor, Producer
BOSTON UNIVERSITY | College of Communication
linkedin.com/in/benspivak
BRANDS & ORGANIZATIONS 2K Games, Abbvie, Adidas, Aetna, Albertsons, Alive Inside Foundation, Amazon, Amazon Kindle, American Express, American-Scandinavian Foundation, Apple, Apple Music, AstraZeneca, The Atlantic, AT&T, Baha Mar Bahamas, Belvedere Vodka, Boehringer Ingelheim, Best Buy, Bud Light, Cadillac, Caterpillar, Chase, Chase Aviate, Chase Bold, Cisco, Classpass, Clinique, CMJ, Coke, Creative Planning, CVS, Disney, The Economist, Elanco, Electronic Arts, Facebook, Fender, Ferrari, Fiber One, Fidelity, Ford, Fruit Of The Loom, Fuji, Garnier, Gatorade, General Electric, General Motors, Google, Groupon, Hallmark, The Hartford, Hasbro, Herzog & deMeuron, Hilton, HP, HTC, Hugo Boss, Huntington Bank, Hulu, Hurraw, Hyundai, IRS, Jared, JCP, Jeep, Jetblue, Kawasaki, Kmart, KTM, Land Rover, Liberty of London, Life Cereal, Little Caesars, L'Oreal, Lowes, Macys, Marriott, Marriott Bonvoy Bold, Master & Dynamic, McDonalds, Mercedes, Meta, Microsoft, Moby, Moet, Natrol, New York Aquarium, New York Cosmos, New York Public Radio, Neil Diamond, Nike, Novo Nordisk, Nvidia, Oculus, Olivia Rodrigo, Oracle, Pearle Vision, Pfizer, Philips, Polariod, Preferred Hotels, Purina, Qriously, Quaker Mac-A-Roni, Ringling Brothers, Royal Caribbean Cruises, Samsung, SAP, Scotts Miracle Gro, Servpro, Siemens, Sizmek, Shaun White, Skechers, Skyy Vodka, SLB, Sodastream, Sony, Southwest, Starwood Hotels, State Farm, Stonecastle Financial, Sun Pharma, Super Cruise Cadillac, Sylvia Day, Synchronoss, Target, TD Ameritrade, Telus, Toyota, Trident, Trivago, United Healthcare, US Polo Association, V Magazine, Van Cleef & Arpels, Verizon, Virgin, Vogue, Volvo, Vtech, WaterWipes, WeWork, Western Governors University, Wheels Up, Why Hunger, William Grant & Sons, Wired, Wisk, Yahoo
BROADCAST NETWORKS, STUDIOS, & PUBLISHERS A&E, ABC, AMC, Amazon Studios, American Documentary, Animal Planet, AOL On, BBC America, Bio, BET, Bloomberg, Bravo, Cartoon Network, CBS Sports, Centric, Chiller, Cloo, CMT, CNN International, Comedy Central, Discovery, Disney, Disney Junior, E!, ESPN, Esquire, Ken Burns' Florentine Films, Food Network, Fox Sports, Fusion, FYI, G4, Galavision, Global Canada, HBO, Highsnobiety, History, HGTV, Hulu, IFC, LMN, MNN, MSNBC, MTV, National Geographic, NBC Universal, Nickelodeon, Noggin, Nuvo, One World Sports, Ovation, OWN, Oxygen, PBS, Pixar, Playboy, POV Documentaries, Susan Sarandon's Reframed Pictures, Saturday Night Live, Screenvision, Seeso, Sesame Street, Spike, Sprout, Showtime, Sky, Sport24, Starz, Syfy, TBS, Telemundo, TLC, Travel Channel, TV Land, TV One, Univision Deportes, USA, Viasat, VH1, VH1 Classic, WNYC, WQXR
AGENCIES & DESIGN COMPANIES 180 Global, 22 Squared, Ad Asia, AEA Consulting, Alma, Amalgamated, Avrett Free Ginsberg, Arnold, Barkley, BBDO, Blitz, Boathouse, Bravo, Colangelo, Cossette, Deloitte Digital, DentsuMB, Deutsch, Digitas, Disney Yellow Shoes, Doner, Eicoff, Eisnor Interactive, Enviromedia, Erwin Penland, FCB, FleishmanHillard, Freestyle Collective, Futurebrand, Grey, Havas, Innocean, Jack Morton, JWT, Kraftworks, Laird+Partners, Lewis Communications, Lippincott, Martin Agency, McCann, McGarryBowen, Merkley+Partners, Methods+Mastery, The Mill, MMB, Momentum Worldwide, Mono, Muhtayzik Hoffer, Mullen, Nice Shoes, NSG Swat, Ogilvy, OKRP, Periscope, Publicis, Proof Advertising, Psyop, Re:think, The Richards Group, Rokkan, Saatchi & Saatchi, Serino Coyne, SGK/Schawk!, Significant Others, Siegal+Gale, Starcom, Tracy Locke, Tronic, Truth Co, Twoxfour, United Virtualities, Uniworld Group, UVPH, Y&R, Walton Isaacson, Wong Doody, Zimmerman